Digital And Store Policy

E, DIGITAL, AND STORE PRIVACY POLICY (U.S. AND CANADA)
Last Updated – May 2024

LabelA Inc. is committed to fostering a community of authenticity, selfexpression and trust. If you decide to share your details, interests, experiences
and other personal information with us, we will strive to create an experience
that moves you.
Our privacy principles are about more than complying with the law; we want to
do the right thing for you and the millions of people we connect with every day.
In order to gain and keep your trust, we commit that our interactions with you
will be based on:
TRANSPARENCY
ACCOUNTABILITY
SECURITY
Find out more about our Privacy Commitment. If you would like more detailed
information about how we collect and use your personal information, please
continue to our Privacy Policy below. Please note that our Privacy Policy applies
to the information gathered through the use of www.calvinklein.com,
www.labelacollection.com, and any other websites or mobile applications that
we own and control and that link to this policy. This policy also applies to instore activities, such as purchases and Wi-Fi use, as well as email and other
marketing activities.
What You Will Find in This Privacy Policy
1. Who We Are
2. What Information And Personal Information We Might Collect About You
3. How We Use Your Information
4. How Is Your Information Shared
5. What Choices Can You Make About Your Data
6. US State Privacy Rights
7. Notice of Financial Incentive
8. How Do We Protect Your Data
9. How Do You Contact Calvin Klein
10. Special Notice For Canadian Users
11. Supplemental California Privacy Notice
12.
LabelA Inc. , one of the most admired fashion and lifestyle company . We
do not allow your personal information to be used for cross-brand
marketing or in any way that violates our Privacy Policy.
2. What Information And Personal Information We Might Collect About You
Information that you provide
In order to handle your purchases, provide customer service, improve our
products and services, provide in-person experiences or events, engage with
you on social media and online, and send you information about our products,
trends and promotions, we may ask you to provide your:
• Identiers: such as your name, postal address, email address, social
media handle, telephone number, or identication materials used to verify
eligibility for discounts and other oers;
• Demographic information: such as your age, date of birth, or gender;
• Transaction information: such as information regarding purchases,
returns or exchanges; product reviews you provide; clothing size/t
information; and communications between us;
• Payment information, including gift card information; and
• User generated content (UGC): such as photos, videos, blog posts, or
social media posts, or direct or personal messages sent to us on social
media platforms.
If you choose not to provide certain information to us, you may not be able to
complete a purchase, participate in an experience, or receive other services or
information.
Information that we automatically collect from you
• Identiers: such as device ID, IP address, and online identiers, such as
cookie data;
• Internet activity information: such as device type; browser types and
version; browsing history; search history; interactions with our websites,
applications, communications, and advertisements; referring sites;
network activities when using our Wi-Fi; and content and pages viewed;
• Location information: such as geo-location of your devices and in-store
location;
• Audiovisual information: such as call recordings and CCTV;
• Inferences: such as your preferences and interests based on your online
and in-store activities;
• Browsing behavior on our websites: such as when and how you visit our
website, the amount of time spent viewing our website, the buttons and
links you click, videos you watch, and where you scroll on our website,
the search terms that you enter in our website, and the form submissions,
purchases, and transactions you make through the website;
• Behavior related to emails such as the buttons and links you click, the
date and time an email was opened, whether an email was forwarded,
and whether an email led to a sale; and
• Text or other messages sent or shared through chat or chatbot services.
Other information we collect
• Identiers: such as updated contact information, social media handles,
device identiers, cookie data or similar online identiers;
• Demographic information: such as your age, date of birth, or gender;
• Internet activity information: such as content or reviews you post on
social media or other third-party platforms; and
• Inferences: such as information about your shopping preferences and
interests.
The information that we obtain from social media platforms depends on your
account and privacy settings within the platforms and the platforms privacy
policies.
Some of the information above is collected on our websites through web
browser cookies and other technologies (web beacons/gifs, pixels, page tags,
script) that receive and store certain types of information whenever you interact
with us or third parties that may direct you to our websites. We may use similar
technologies to collect information when you use our applications. We use these
tools for a variety of reasons, including to analyze and improve our websites and
applications, or to remember your preferences and provide more personalized
advertising.
Third party automated information collection and Interest-Based Advertising
LabelA Inc. uses third party advertising companies to display ads tailored to you
based on how you browse and shop online, a practice commonly referred to as
“interest-based” or “behavioral” advertising. We allow these third parties to
collect certain information when you visit our websites or use our applications,
including non-personally identiable information (browser type, subject of
advertisements clicked on, session IDs) and personal information (such as static
IP address). These third parties typically use cookies or tracking technologies to
collect this information on websites and applications owned by us or third
parties. LabelA Inc. endeavors to adhere to the transparency and choice
principles set forth in the Digital Advertising Alliance’s (DAA) Self-Regulatory
Principles for Online Behavioral Advertising.
3. How We Use Your Information
We use the information we collect for a variety of purposes, including:
• To process your transactions and provide you with the products and
services you request
• To provide, maintain, protect, develop, and improve our websites,
applications and services
• To improve your experience on our websites and applications, and in our
stores
• For customer service, including to respond to your inquiries and requests
• To communicate with you about our and third-party products and
services, in accordance with applicable laws and with your consent
where required
• To analyze and learn about consumer trends and interests
• To learn about the devices you use to access our websites, applications
and other online services
• To personalize the content you see on our websites and applications
• To administer contests, sweepstakes, surveys and other promotions
• To maintain your reward or loyalty program memberships
• To provide you with communications, recommendations, ads, and other
information of interest to you, including via text message and email and
interest-based advertising based on your online activities on our
websites, applications and other online services
• To maintain our community programs and focus groups
• To use your UGC on our websites, social media accounts, and other
marketing platforms (with your consent)
• To verify eligibility for discounts and other oers
• To prevent and detect fraud, criminal activity and violations of our terms
of use
• To protect our rights, as well as yours and others and
• To comply with our legal obligations
We may also use information for purposes disclosed to you at the point of
collection, as authorized by you, or as otherwise permitted or required by law.
4. How Your Information Is Shared
LabelA Inc. utilizes shared services and technology infrastructure of your data
being shared with other branded-businesses within LabelA Inc.. This data may
be used for data analytics, customer service and other operational purposes.
We do not allow your personal information to be used for cross-brand marketing
by LabelA Inc. other branded businesses or in any other way that violates our
Privacy Policy.
We may share your information with our third party service providers that work
on our behalf, including by providing or fullling the products and services you
request, authorizing and processing your payments, performing fraud protection
and credit risk reduction, product customization, marketing and promotional
material distribution, website and application evaluation, data analysis, website
improvements, and, where applicable, data cleansing, marketing, promotions
and other services performed on our behalf or on behalf of our parent or
aliates.
No mobile information will be shared with third parties/aliates for marketing/
promotional purposes. All the above categories exclude text messaging
originator opt-in data and consent; this information will not be shared with any
third parties, including aliate or business partners. The opt-in is not
transferable to another party involved in the process.
In addition, we may share or transfer information about you to unrelated third
parties:
• When you engage in activities that are sponsored by third parties (e.g.,
cobranded oerings);
• As required by law or a legal process, including investigating a potential
crime;
• When we believe it is necessary to protect the rights, property, or safety
of LabelA Inc. or other persons.
We disclose the following categories of information for our business purposes:
• Identiers: disclosed to service providers and contractors; payment
processors; advertising and marketing partners; aliates and
subsidiaries; law enforcement, public and government authorities, and
others; advisors and consultants; retail partners; and joint marketing
partners.
• Demographic information: disclosed to service providers and contractors;
advertising and marketing partners; aliates and subsidiaries; law
enforcement, public and government authorities, and others; advisors
and consultants; retail partners; and joint marketing partners.
• Transaction information: disclosed to service providers and contractors;
payment processors; advertising and marketing partners; aliates and
subsidiaries; law enforcement, public and government authorities, and
others; advisors and consultants; retail partners; and joint marketing
partners.
• Payment information: disclosed to service providers and contractors;
payment processors; aliates and subsidiaries; law enforcement, public
and government authorities, and others; advisors and consultants; and
retail partners.
• Internet activity information: disclosed to service providers and
contractors; advertising and marketing partners; aliates and
subsidiaries; law enforcement, public and government authorities, and
others; advisors and consultants; retail partners; and joint marketing
partners.
• User generated content (UGC): disclosed to service providers and
contractors; advertising and marketing partners; aliates and
subsidiaries; law enforcement, public and government authorities, and
others; advisors and consultants; retail partners; and joint marketing
partners.
• Location information: disclosed to service providers and contractors;
advertising and marketing partners; aliates and subsidiaries; law
enforcement, public and government authorities, and others; advisors
and consultants; retail partners; and joint marketing partners.
• Audiovisual information: disclosed to service providers and contractors;
aliates and subsidiaries; law enforcement, public and government
authorities, and others; and advisors and consultants.
• Inferences: disclosed to service providers and contractors; advertising
and marketing partners; aliates and subsidiaries; law enforcement,
public and government authorities, and others; advisors and consultants;
retail partners; and joint marketing partners.
At LabelA Inc., we do not share your personal information with third parties in
exchange for money. We do share certain information with advertising and
marketing partners in exchange for insights, digital advertising, and other
valuable services. Such sharing may be considered a "Sale," "Sharing," or
"Targeted Advertising" under certain laws. We disclose the following information
in such circumstances:
• Identiers;
• Demographic information
• Internet activity information;
• Location information;
• Inferences; and
• Transaction information.
We may also share your data in the event of an actual or potential sale, merger,
acquisition or transfer of our business or assets.
We may use or share information that does not reasonably identify you with any
third party and for any purpose.
We retain the information we collect for as long as we have a legitimate business
purpose to retain the data, as long as permitted by law, or until you request we
delete the data if such a right exists in your jurisdiction.
5. What Choices Can You Make About Your Data
Unsubscribe/Opt-Out
If you no longer wish to receive promotional emails or direct mail from LabelA,
you can contact Customer Service. A request to opt-out may take three to ve
business days to take eect. If you have a Rewards Account with us, you may
still receive communications related to your account, loyalty points or special
oers (such as birthday discounts). An opt-out request will also not stop
transactional emails related to your purchases.
Please note that if you create an account separately with a third party found on
our site, such as to redeem a rst responder discount, you will need to submit
an access, deletion, or correction request directly with that third party.
Sale of Personal Information and Use for Targeted Advertising
At LabelA Inc. , we do not provide your personal information directly to third
parties for their own marketing purposes in exchange for monetary
consideration. However, as mentioned in this policy, we do engage in InterestBased Advertising, where we allow third parties to place cookies, pixels, and
trackers on our site to provide you with personalized ads. If you would like more
information about how LabelA Inc. manages your cookie preferences
please click here and read the State Privacy Rights section below for information
about the rights you may have.
6. US State Privacy Rights
Depending on the state in which you reside, you may have the following privacy
rights, subject to statutory limitations:
• Right to Opt Out of Sales and Sharing or Using Personal Information for
Targeted Advertising: Consumers have the right to opt-out of our “sales”
or “sharing” or use for targeted advertising of their personal information.
• Right to Know: Consumers have the right to request that we disclose
what personal information we collect, use, disclose and sell about them
specically. In your request, please specify in your request the details you
would like to know, including any specic pieces of personal information
you would like to access.
• Right to Correct: Consumers have the right to request that information we
collected about them be corrected.
• Right to Delete: Consumers have the right to request the deletion of
personal information that we collect or maintain about them.
• Right Not to Be Discriminated Against: You may not be discriminated
against because you exercise any of your rights under state law.
If you submit a request to exercise your rights, we may ask that you provide
certain information to verify your identity. The information that we ask you to
provide to verify your identity will depend on your prior interactions with us and
the sensitivity of the personal information at issue. We will respond to your
request in accordance with state law. If we deny your request, we will explain
why.
You can designate an authorized agent to make a request regarding your privacy
rights on your behalf if you reside in California and:
• The authorized agent is a natural person or a business entity registered
with the Secretary of State of California; and
• You sign a written declaration that you authorize the authorized agent to
act on your behalf.
If you use an authorized agent to submit a request to exercise your right to
know, right to opt-out of the “sale” or “sharing” of your personal information, or
your right to request deletion, please have the authorized agent take the
following steps in addition to the steps described earlier:
• Mail a certied copy of your written declaration authorizing the authorized
agent to act on your behalf to LabelA Inc. Privacy Oce; and
• Provide any information we request in our response to your email to verify
your identity. The information that we ask you to provide to verify your
identity will depend on your prior interactions with us and the sensitivity
of the personal information at issue.
7. Notice of Financial Incentive
From time to time, we may oer free shipping, order discounts, or other benets
to consumers who provide us their email address, phone number, and/or zip
codes when they sign up to receive our marketing communications. Consumers
may opt in by entering their information where prompted on our website.
Consumers may opt out at any time by following the unsubscribe instructions in
our marketing communications. The value of the consumer information that we
collect is reasonably related to the expenses of providing the discounts and
other benets (which may vary depending upon the specic benets oered or
the value of the consumer relationship in terms of purchases.
8. How Do We Protect Your Data
Security Methods
We use commercially reasonable technical, administrative and physical security
measures to protect the information that we collect or receive, in addition to
contractual safeguards. Our websites use an industry standard encryption
protocol known as Secure Sockets Layer (SSL) to protect your order
information. Each payment transaction made through our websites and
applications (or any successor or similar digital property) will be transmitted
using SSL encryption. We review our security measures periodically. Despite
these measures, please be aware that no security measures are perfect or
impenetrable.
9. How Do You Contact LabelA Inc.
If you have any questions about this Privacy Policy or LabelA Inc. data
practices, please contact labela.company@gmail.com
10. Special Notice For Canadian Users
We may store or process your personal information on servers in jurisdictions
outside of Canada, including in the United States of America. While your
personal information is in a jurisdiction it may be accessed by the courts, law
enforcement and national security authorities of that jurisdiction, or otherwise, in
accordance with the laws applicable in that jurisdiction.
11. Supplemental California Privacy Policy
In this Supplemental California Privacy Policy, we, LabelA, disclose information
about our data processing practices as required by the California Consumer
Privacy Act of 2018, as amended by the California Privacy Rights Act of 2020
(the “CCPA”) and California law. This Supplemental California Privacy Policy is
eective January 1, 2023.